Newsletter Sponsorship

Sample newsletter sponsor ad

NGRA now offers the opportunity to sponsor our monthly NGRA newsletter, the only national industry publication to focus exclusively on grape research.

Our newsletter reaches a national audience of 8,000 subscribers (as of June 2024) innovative, first-adopter growers as well as university scientists and federal administrators each month. Every issue boasts a consistent, enviable average open rate of 52% and click rate of 12%, rates that are well above marketing industry averages. Why share your message with NGRA newsletter subscribers? Because we connect grape and wine industry representatives, scientists, and federal and state research agencies to initiate novel research projects and programs to solve industry challenges together.

NGRA newsletter sponsorships come in the form of banner advertising, offered as a single insertion, or on a three- or six-month recurrence. There are two ad spaces available in each monthly issue of the newsletter. (Our own banner, shown at right, is an example of the space available.)

Newsletter sponsorship is an exclusive benefit for NGRA members only! And the longer your sponsorship, the greater the discount:

    • Pricing includes escalating discount for longer-term sponsorships:
      • One-time, $1,500
      • 3-month, $2,400
      • 6-month, $4,000
        Pricing is subject to change. Longer commitments receive right of first refusal as well as choice of ad placement.

However, as part of our extension and outreach priority, university and ARS scientists, especially those leading NGRA-initiated projects or those we support, may receive single-insertion ads to promote their research and outcomes for FREE.

Specs and deadlines:

  • Size is maximum of 1350 pixels wide x 750 pixels tall, and must be less than 1MB. All ads are subject to NGRA approval.
  • Artwork must be received by the 15th of the month in which your advertising will appear. The NGRA newsletter is published on the last business day of every month.
  • Monthly recurring ads will appear sequentially (e.g., in each month following the first insertion), but you may supply different artwork for each, if you choose.

Ready to sponsor the NGRA Update? Or want more information? Let us know!